Lucky Brand worked together with their Ferrari Color Account Manager to find that perfect blend of young & hip, Americana, and environmentally aware. In the end, the look was achieved using an unfinished fiberboard material for their recent summer campaign.

The 3mm HDF board was printed on Ferrari Color’s UV printers using white ink (what is Americana without the red, WHITE, and blue!). The boards were then grommeted and hung from store ceilings.

For just the right solution to your next campaign, call your Ferrar Color Account Manager today!